sneakers
Sneaker – Concepts x Nike SB Dunk High TurDUNKen
Sneaker – Concepts x Nike SB Dunk High TurDUNKen.
ABOUT SNEAKER
Since first working with Nike SB to create the legendary SB Dunk Low “Lobster” in 2009, Concepts has become one of the Nike skate subdivision’s foremost collaborative partners — and now the two have reunited for a tasty SB Dunk High “TurDUNKen.” Humorous name aside, the “TurDUNKen” is a natural evolution of the two’s past cheeky collaborative efforts, like 2012’s SB Dunk High “When Pigs Fly” and 2015’s SB Dunk Low “Holy Grail.” “We’ve definitely never taken ourselves too seriously. We’re well versed in sport. We come from luxury. But, the thing with us that always gets overlooked is our sense of humor. We love to have fun,” says Concepts Creative Director Deon Point.
With a name inspired by the hybrid turducken — a combination of turkey, duck and chicken meat, popularized by American football announcers — Concepts’ latest SB collaboration nods to the holiday season’s three Fs: food, football and friendship. From a build standpoint, the “TurDUNKen” draws its inspiration from the mallard dunk, mixing shaggy brown suedes with a sandy toebox and laser-cut detailing on the quarter panel. Tongues give off an iridescent sheen and Swooshes alternate between shimmering blue and green, much like a mallard’s feathers.
Although the sneaker is striking upon first glance, closer examination reveals the full extent of its details. Tongue tags are altered to read “DUCK High Pro” instead of “Dunk High Pro,” and the collar lining is covered a custom toile print. The packaging is just as detailed as the shoe itself, and fully locks in the turducken inspiration: Nike Dri-FIT chicken foot socks are stuffed inside the duck-inspired shoes, which are wrapped in “turkey” paper. All of this is contained inside an oven-inspired box set, and even comes accompanied by a Nerf Vortex football, packaged to look like a TV dinner. Accompanying the artfully-packaged kicks are a flannel jacket, T-shirt and beanie, exclusive to Concepts.
