Books & More Books – Cool Books We Like At Diabolical Rabbit

The Process Four

The Process Four is an exclusive showcase of unused and unseen branding work from ten leading graphic design studios, highlighting the ideas, concepts, mockups and sketches that led to their final outcomes.

 

Books & More Books – Cool Books We Like At Diabolical Rabbit.

Designer: Elliott Moody
Size: 125x176mm
Pages: 268
Publication: 2023
Binding: Softbound book

 

NASA Graphics Standards Manual

In 1974, the partners of the firm – Richard Danne and Bruce Blackburn – presented to NASA administrators in Washington D.C. The work was accepted and would be contained in a ring binder titled the NASA Graphics Standards Manual, an extensive document that included instructions on designing every aspect of NASA’s new identity – from letterheads to space shuttles. The new identity, spearheaded by a logo that would come to be known as the ‘Worm’, allowed NASA’s departments a common voice through which they could speak as one cohesive unit.

After a less than smooth introduction by NASA, the identity program was rolled out across the organization. But after almost two decades, and many challenges along the way, NASA rescinded the Worm in 1992. The first logo, known as the ‘Meatball’ was reinstated.

24 years after later, Jesse Reed and Hamish Smyth – Pentagram Associate Partners and creators of last years 1970 NYCTA Graphics Standards Manual Reissue – reached out to Danne to reissue the NASA Graphic Standards Manual as a hardcover book. He said yes.

Designer: Richard Danne & Bruce Blackburn
Size: 241x292mm
Pages: 220
Publication: Reissue of 1974
Binding: Casebound book packaged in static shielding pouch

NEW YORK CITY TRANSIT AUTHORITY: OBJECTS

New York City Transit Authority: Objects contains over 400 artifacts related to the New York City Subway, collected and documented by photographer Brian Kelley.

Kelley started collecting MTA MetroCards in 2011, and he quickly became fascinated by other Subway-related objects. This catalogue is the first of its kind – presenting a previously uncollated archive of ephemera dating back to the 1850s.

Designer: Order
Size: 254×254mm
Pages: 356
Publication: 2017
Binding: Casebound book

 

MASCOT

The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety. Simple and playful or sophisticated and current, mascots are fun characters that manage to put a smile on your face and simultaneously stand for something – injecting meaning and playfulness into a brand and creating a lasting impression.

Designer: Counter-Print
Size: 185x245mm
Pages: 176
Publication: 2022
Binding: Softbound book
ISBN: 978-1-915392-04-6

COLOUR CLASH

Colour is one of the essential elements of many branding designs. It can help give an identity personality and warmth, express emotion, communicate messages in an unconscious and subtle way and it can keep or navigate the viewer’s interest, drawing the eye and making elements stand out.

This book explores colour palettes in graphic design that surprise, engage, challenge and grab our attention – the combinations that maybe shouldn’t work but just do. These are palettes that break the established rules and laws we have been taught about colour theory and remind us that colour can be fun as well as meaningful.

Designer: Counter-Print
Size: 190x255mm
Pages: 200
Publication: 2023
Binding: Softbound book
ISBN: 978-1-915392-05-3

HOW TO BE A GRAPHIC DESIGNER, WITHOUT LOSING YOUR SOUL

Graphic designers constantly complain that there is no career manual to guide them through the profession. Design consultant and writer Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects. It offers straight-talking advice on how to establish your design career and suggestions – that you wont have been taught at college – for running a successful business. This revised, extended edition includes all-new chapters covering professional skills, the creative process, and global trends, including green issues, ethics and the rise of digital culture. The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers.

Designer: Bibliothèque
Size: 190x230mm
Pages: 176
Publication: 2017
Binding: Softbound book

 

Find these and more books at COUNTER-PRINT

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